Working mom who turned a content creation side hustle in the baby and kids niche into a full-time income, replacing her previous 9-to-5. Now coaching aspiring creators on how to build a sustainable, profitable content business of their own β without sacrificing time with their family. Parents trust her β brands know it.
βAlainaβs content always felt warm and trustworthy and now I understand why. She teaches the small details β the lighting, the pacing, the framing β that make parents trust you. My income jumped 17x in two months.β
Videos that generated real revenue on TikTok Shop
Try-on that drove $325K in GMV
GRWM that drove $150K in GMV
Lifestyle content that drove $212K in GMV
17 Modules
This module will cover the fundamentals of User-Generated Content (UGC) and how brands use it to connect with consumers. By the end, you'll understand how creators earn income through UGC opportunities and what makes content valuable to brands.
This module will cover all things needed for filming set up and equipment, including tripods, lighting, and backgrounds. We will also cover setting up your bio and what is needed to be successful.
This module will cover all applications needed to be successful, including how to set each application up and what they're used for.
This module will cover finding your specific niche that showcases your personality and how you can be successful selling YOU as the brand.
This module will cover a brief overview of all parts of a UGC video including the hook, body of video, and call-to-action (CTA). We will break down the anatomy of a UGC video at a high level. Students learn the standard structural components (hook, body, CTA, etc.) before diving into each in depth.
A deep dive into crafting opening hooks that stop the scroll. Students learn hook formulas and techniques to capture attention in the first few seconds.
In this module, we will go in depth of the parts of the body of the video. We will focus on the middle section of a UGC video, where the core message or product demo lives. Students learn how to structure and deliver this section effectively.
In this module, we will go into detail about call-to-action (CTA). Covers how to write and deliver calls-to-action that drive viewer behavior. Students learn different CTA styles and when to use each.
Explores different creative angles and messaging approaches for promoting a product. Students learn how to choose angles that resonate with target audiences and drive conversions.
Examines different visual/filming styles used in UGC content. Students learn how to vary their delivery and format to match different briefs.
Focuses on tone, language, and delivery techniques that make scripted content feel authentic and conversational. Students learn how to avoid sounding like an "ad."
This module introduces the marketing funnel (Top, Middle, Bottom of Funnel) and how content needs differ at each stage. Students learn to tailor UGC to where a viewer is in their buying journey.
Covers editing techniques designed to keep viewers watching longer. Students learn pacing, cuts, and visual techniques that reduce drop-off.
Teaches workflow and production efficiency, including how to plan and film multiple pieces of content in one session. Students learn systems for staying organized as content volume increases.
Focuses on using performance data to refine future content. Students learn how to analyze what's working and iterate on scripts, hooks, or angles accordingly.
In this module, we will go into detial about selling on TikTok shop and the different variations and styles that convert and sell for every niche.
A capstone module on the mindset, habits, and professionalism that separate top-performing creators from the rest. Students learn how to think and operate like a top-tier UGC creator long-term.
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