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Hotel Collection

Bring the Hotel Home

Five-star fragrances and innovative scenting inspired by the world’s most iconic hotels.

Hotel Collection
Home & Living

About Hotel Collection

Hotel Collection is the powerhouse behind a new era of luxury living, pioneering hotel-inspired scenting and transforming five-star experiences into an everyday lifestyle through our mission to Bring the Hotel Home. We value creators who think bigger, create boldly and hold themselves to a higher standard. Our creators don’t just represent Hotel Collection. They help define what five-star living looks like next.

Cruelty-free luxury fragrances, safe for children and pets.

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10.8M +
Fragrance Oils Sold

Top sellers: My Way, inspired by 1 Hotel. Dream On by Westin. Black Velvet by EDITION

80% +
of ALL Orders Convert to Subscriptions

Strong loyalty turns first purchases into lasting relationships, built around scent and lifestyle.

$250M+
Business Revenue

#1 in Home Business Scenting, Setting the Standard for Luxury Scent Experiences

From the Founder

Hear from Wayne Walton

Wayne Walton built Hotel Collection around a simple question: why should five-star living end when you leave the hotel? His answer became Bring the Hotel Home. What started with transforming iconic hotel scents into experiences people could live with every day has grown into a luxury lifestyle brand spanning scenting, home, travel and beyond. But Wayne’s vision remains the same: Five-Star isn’t a destination. It’s a lifestyle.

What You'll Create For

Product Categories

The products Hotel Collection creators feature on TikTok Shop

Studio Pro Diffuser

Studio Pro Diffuser

Redefining luxury scenting. As seen in Vogue, Forbes and more.

Loft Wireless Diffuser

Loft Wireless Diffuser

America's #1 Portable Scent Diffuser. Five-star fragrance, anywhere.

Chauffeur Smart Car Diffuser

Chauffeur Smart Car Diffuser

Viral motion-activated scenting. Starts when you drive. Stops when you don’t.

#1 Home & Business Scenting Innovation

#1 Home & Business Scenting Innovation

Trusted by leading businesses, with a new subscriber joining every 20 seconds.

Guidelines

Content Guidelines

Hotel Collection content sells a feeling: the moment you walk into a five-star lobby. The proven formats are 'make your home smell like a luxury hotel' demos, nano-mist close-ups, home tours, and self-care night content. Describe scents the way the brand does, as a journey rather than a list of notes. Aspirational but warm. Every video should make the viewer want to close their eyes and breathe in.

Ready to create for Hotel Collection?

Graduate from University Of Generated Content and get direct access to the Hotel Collection creator program.

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